Candace Cameron Bure, the popular actress known for her roles in the family sitcom “Full House” and her Christmas Hallmark films, has committed to growing the business of family-friendly entertainment by signing a “megadeal” with GAC Family and GAC Media, according to Faithwire. Bure’s deal, which includes taking on an executive role along with acting and producing, will spread her holiday charm to new networks while still remaining a Hallmark icon. Embracing her Christian faith, Bure continuously shares her familial and faithful values which will be reflected in her new programming.
According to Faithwire, being the CEO of Candy Rock Enterprises, Bure knows the entertainment industry well from a content-building standpoint. Though her agreement does not bind her to GAC, she will help develop the annual “Great American Christmas” franchise through her new deal, bringing her charismatic personality to an even larger audience. Bill Abbott, who runs the new networks, shared that Bure is “adored by generations of fans as one of family entertainment’s most cherished and relatable stars,” adding that she has been critical in building this genre.
Bure expressed her enthusiasm for her new venture highlighting how it fits in perfectly with her brand. Bure shared in a statement that she is always looking for opportunities to inspire people to “live life with purpose,” and this includes creating “compelling, wholesome content for an audience who wants to watch programming for and with the whole family.”
One of the most esteemed stars, Bure has been bringing family-friendly entertainment to homes for decades, and her enormous fan-base is surely delighted to continue viewing her programming as their families grow. Bure is the faithful role model so many need in their lives, and expanding her reach will mean that even more people will be finding their hearts warmed, their faith fulfilled, and their lives happier.